After a three -week rigorous audition sessions across the country, 15 confident and intelligent ladies have been selected for this year's Face of Black Secret 2012.
The biannual pageant which is being organized by Berlin Investment, manufactures and distributors of Black Secret Make Up brand is focus on unearthing the next beauty icon of black origin to represent the brand for one year.
The winner of the pageant will also spearhead a massive campaign on the prevention and management of cervical cancer in Ghana especially in the rural areas.
According to the organizers of the pageant, they decided to create awareness on cervical cancer since it had been ranked as the first most frequent cancer among women in Ghana.
“Current estimates indicate that every year 3038 women are diagnosed with the cancer and 2006 die from the disease,” the organizers said.
As part of activities to prepare the ladies for the grand finale which comes off on July 20 at the La Palm Royal Beach Hotel, the ladies will be taken through grooming sessions, fashion shows, photo shoots make-up lessons, cervical cancer education, excursions and modeling lessons.
The ultimate winner of the pageant will receive a sleek brand new car and a cash price of GH¢3000, the first and second runner ups will take home GH¢ 1,500 and GH¢ 1000 respectively plus hampers from sponsors.
Organisers of the pageant said the grand finale promises to be a night filled with style, fun and excitement with performances from the contestants and guest artistes.
The pageant is being supported by Erke Sports, Noble Prints, 9twenty Five Jewelry, Chakula Bar and Restaurant, Coca Cola, Hot Looks Salon, Ivanna, YFM, ETV, XFM, Sunny FM and The Finder.
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